The Pune-based Prineet Grewal the beauty pageant Mrs India Earth 2016

For Pune-based Prineet Grewal, it was a matter of great pride as she was crowned the winner of the beauty pageant Mrs India Earth 2016. The 29-year-old was crowned at a gala ceremony amid members of the fashion industry.

Mrs India Earth pageant celebrates the spirit of womanhood and gives a platform to married women. The winner of the three-day long beauty pageant was announced at a hotel in Dwarka recently. The first and second runners-up were Paris Keswani and Roshini Hassan, respectively, according to a statement from the organisers.

The beauty pageant follows a motto of ‘Beauty with Cause’. The event gave every contestant selected environmental tasks, and over 15,000 saplings were planted in the country and abroad this year. According to the motto of the pageant, it is a hope that winners will turn into a vehicle for self-awareness and advancement of social appreciation.Vinay Yadawa, Director, Mrs India Earth, said: “With the pageant, we want to spread awareness as well as empower them (the women).”

The event is held annually to celebrate women who embody “Beauty, Talent, Intelligence and Compassion. The Indian Woman in her lifetime assumes numerous significant parts that make her crucial. She in the line of Entrepreneurship consider Business Enterprises, Operate them, Undertake Risks and handle Economic Uncertainties required in maintaining a Business Enterprise”, reads the mission statement of the pageant.